Lead Generation for Healthcare Practices
January 12, 2025
In today’s digital landscape, families searching for senior care solutions often start with an online search. A well-crafted SEO strategy ensures your assisted living or memory care community is highly visible, helping you connect with those in need of a safe, supportive, and nurturing environment for their loved ones.
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For families making critical decisions about senior care, trust begins with what they find online. SEO—Search Engine Optimization—positions your community at the forefront, making it easy for potential residents and their families to discover the services, expertise, and compassionate care you offer.
Assisted living and memory care are inherently local services. Effective local SEO ensures you’re top-of-mind when families search for care options near them.
Your website should reflect the care and dedication you provide to residents. Focus on:
Providing helpful resources not only builds trust but also improves your SEO performance. Topics that resonate with your audience include:
The foundation of any successful SEO campaign lies in the keywords you target. For assisted living and memory care, examples include:
Earn backlinks to your site by showcasing your expertise and credibility in senior care:
Optimizing for SEO in the assisted living and memory care industry requires a customized approach. By working with SEO specialists, you’ll receive tailored strategies to enhance your local visibility, improve engagement, and connect with families seeking the best care for their loved ones.
SEO isn’t just about higher rankings—it’s about creating a bridge between your community and the families searching for trusted care. With a strong digital presence, you’ll grow your community while providing a safe, supportive, and compassionate home for seniors who need it most.
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The beauty about working with an agency that specializing in business attorney SEO is we have all of the data that we need to hit the ground running on day one. We have build our entire operational system exclusively around the legal industry. Most of our clients see results in terms of more traffic and leads within 30-60 days of starting with us.
We created our services with the busy attorney in mind. We know that your time is valuable and better spent running your law firm than buried in spreadsheets. Other than our initial kickoff call where we get all of the information about your practice that we need upfront, there is minimal effort required on your part. We report to you on a monthly basis and you can set up a virtual meeting at anytime.
Our price depends on the scope of work needed to get your website results, but our starting price is $5,000/month. Based on our average results, our prices make partnering with us a no-brainer. Book a call to find out exactly how much the investment is for your business.
Both SEO and PPC are effective client acquisition strategies; however, SEO is a lot more feasible for most law firms due to the high cost of PPC in the business space. PPC can cost between $500-$1,500 per lead which can quickly leave you with a $20k plus bill at the end of the month. In most cases, we recommend SEO over PPC, if you had to choose one. However, our objective is to get you to the point where you can comfortably invest in both.
They’re focused on “traffic”, we are solely focused on generating new leads.
Most agencies are not fit to service healthcare related businesses. Their strategies are out touch and they don’t understand the inner workings of your business.
We’ve worked with health-related practices for almost a decade, we know what you care about.
Not rankings, not traffic, not colorful charts and not even leads. New patients. Our entire process is built with that goal in mind, which is why we’re so effective at what we do.
From the way we operate to the way we structure our contracts, we’re not here to bill you for busy work, we’re here to help you get more patients.
Managing Partner, Care Marketing Partners
